NYX Professional Makeup hit us with a real bang last year, bringing a huge dose of explosive colours and exciting new products to our UK beauty market. After a long time of lusting over our American sisters’ NYX products, we finally got our chance to try out the range as it appeared in our local Boots stores seemingly overnight. I, for one, was absolutely thrilled with the launch of NYX in the UK and hotfooted it down to Boots with my lovely (equally beauty obsessed) friend to check out the range. It’s still a counter I frequent to this day and I still love spending a good portion of my trip to Boots swatching and oohing and ahhing over the goodies.
Imagine the excitement then when I saw that NYX Professional Makeup had only gone and arrived at lookfantastic too! Lookfantastic is seriously smashing the online beauty market this year calling itself home to many a cult beauty brand such as Bobbi Brown, NARS and even MAC, and now it can add NYX Professional Makeup to the list too.
NYX Professional Makeup is really a brand to get excited about for any makeup artist or beauty lover. As one of the fastest-growing brands in both cult-status and sales, it’s fast become the makeup brand of choice for millennials. Not only does it boast ultra affordable makeup, but it also hits the spot for quality, on-trend and innovative products too.
Named after the Greek goddess who ruled the night and symbolised beauty and power, there’s no wonder it scores so highly on my beauty radar. And lets not even delve into how incredible the NYX Face Awards are too (take a look here for more information).
If you haven’t tried NYX Professional Makeup yet, I highly recommend it to you and think you’ll love it too! Try the Butter Glosses or the amazing Micro Brow Pencils to ease yourself into the range – they’re amazing products to start with.
© Rachael Divers 2017.